Overview
Representative Experience
News & Insights
07.13.2026
Articles
Generative AI in Sports: Using AI Tools Without Jeopardizing Confidentiality or Privilege
Generative artificial intelligence tools offer compelling efficiencies across the sports industry, from player evaluation and recruiting insights to sponsorship analytics, ticketing optimization, and game-day operations. However, their use raises legal risks related to confidentiality, attorney–client privilege and work product, preservation and discovery, and contractual rights. Professional sports organizations, leagues, teams, venues, event operators, sports marketing and sponsorship groups, and college athletics departments and NIL collectives should adopt thoughtful guardrails before deploying these tools in workflows that touch sensitive data or legal strategy.
06.26.2026
Client Advisories
Using AI Tools Without Jeopardizing Confidentiality or Privilege
Generative artificial intelligence tools have moved from novelty to ubiquity over the last year. Employees across all industries and departments are routinely feeding company and customer information into AI chatbots, AI “assistants,” and other AI tools to increase productivity. Much of this adoption is happening informally, without legal or IT sign-off, and often without anyone considering what happens to the data once it is typed into a prompt window.
06.03.2026
In the News
Implementing AI While Regulations Are Pending
As businesses increasingly adopt artificial intelligence in the workplace, regulators and employers continue to grapple with how to establish effective guardrails for a rapidly evolving technology landscape. Archer partner Kate Sherlock served as a panelist during a panel discussion at NJBIA's Tech Forward NJ conference, where lawmakers and industry experts discussed the challenges of implementing AI responsibly while regulatory frameworks are still being developed.
